What So Not used to be the electronic music project of Australian producers Chris Emerson (known as Emoh Instead) and Harley Edward Streten (internationally known as Flume).

The duo released their flagship track, “Jaguar,” a little less than two years ago. And like most of the music that’s produced by modern day electronic phenoms – this grimy, inconceivable anthem cannot be classified by genre or comparison.

14 months later, after essentially exploding across the globe as a solo act, Flume announced on Facebook that he would be leaving the group – allowing Instead to unveil himself from Streten’s growing shadow and for ‘Flume’ to continue taking electronic music by storm.

While the break was mutual, it’s not impossible to think that a song could also have a hidden message about the end of What So Not.

So, here’s a little theory behind the meaning of “Some Minds” – a brilliant and gripping jam released by Flume in late May.

Take it or leave it.

Hypothesis: “Some Minds” is Flume’s platonic love letter to Emoh Instead. 

EVIDENCE A: Production for the song supposedly began right around the same time that What So Not broke up. 

The first shred of evidence is pretty straightforward. But still, it’s necessary to address the song’s coincidental timing.

Released about four months after the band split, production for the song began around the same time that Flume and Emoh Instead announced they would be splitting up.



In the official announcement, Flume clearly addresses that the separation of What So Not only had each other’s interests in mind.

“Over the last while, Emoh and I have been moving in different directions creatively..”

“While I will no longer be creatively involved I wish him the best of luck moving forward as he takes the reigns and steers the project into the future.”

“I know he’ll continue to slay it, as far as the live shows go nothing has changed, go see him play.”

EVIDENCE B: It’s pretty hard to believe the song was inspired by an ex-girlfriend. 

Skeptics and bloggers alike listed a questionable variety of influences and inspirations for the lyrics in the song. Although co-written by the song’s vocalist, Miike Snow’s Andrew Wyatt, there should be little question that Flume is the story’s protagonist.

When I looked into Flume’s relationship history (you wouldn’t believe how many Google results there were), it’s evident that his love life is confusing and complicated.

In an interview with Bearded Magazine back in April of 2013, Flume told the magazine that “I actually have gotten to the point where, even if I wanted to have a girlfriend, I couldn’t.”

However, in a Q&A with DummyMag one month later, Flume said that he can’t go on tour without three things:

  1. An eyebrow comb.
    2. Lock of his ex-girlfriend’s hair.
    3. Lucky toothpick.

You’re not reading that wrong.

Unless I’m mistaken, and DummyMag is really The Onion of music news, Flume legitimately carries a lock of his ex-girlfriend’s hair on tour. Even weirder, Flume said that he uses it to wipe his tears.

Putting every inch of weirdness aside for the point of this article, what this really shows is that Flume is not very open about his love life.

EVIDENCE C: He references a girl in the song, but that’s not who he’s talking to. 

In the first few lines of “Some Minds,” Flume immediately distracts the listener by referencing a woman. But, if you listen to the opening lines carefully, you’ll realize that the ‘woman’ he’s referencing is not the same person he’s talking to.

“Though I love the clothes she wears
And I love her body bare”

In the next stanza, the lyrics make it very clear that “she” is being used to reference something, not someone.

“So, I pray, I pray that it won’t feel the same, and
Don’t think that I can’t see it in your eyes
Darling yeah, we both knew it from the start
Some minds are better kept apart.”

Obviously, “she” is often used to reference one singular entity – think a ship or boat – and in this case, that feminine reference is for the vessel that used to be What So Not. Which means “darling” refers to Emoh Instead, with “we” and “it” referring, again, to What So Not.

The very next sentence – with the song’s title serving as its first two words – all but confirm Flume’s motivation behind leaving the collaboration. What So Not clearly achieved success and is something that Stretel will always “love,” but he understood that leaving it behind was the best thing for both parties.

From the Facebook announcement:

“While there are a lot of great memories with WSN, i feel its time for me to let this go.”

The death of What So Not will never sit right in my stomach — not because of the sheer misery of knowing I’ll never get to see them play live again — but because I’ll never truly know why the end came so soon. For now, I’ll have to live with a theory and a song.

I guess some minds are just meant to be left apart.