Scott Van Pelt speaks words of wisdom on a nightly basis now that he has taken over late night Sportscenter.

And his latest message to the mass media is as truthful as it is brave.

As a news publication, this is the kind of content that matters. After reading the transcribed speech below, make sure to watch the video excerpt and see why SVP lives and works in a world of his own.

A true professional in every sense of the word, Scott Van Pelt iconizes ethical sports journalism and this video is just another example of a TV broadcasting legend in the making.

In the words of Scott Van Pelt:

I have to remind myself there are people who think of Jerry Rice and Emmitt Smith as those guys who were on ‘Dancing with the Stars’.

Not everybody thinks through the prism of sports the way I do and I presume you do as well given that you are watching this show. I mean those are two of the best that have ever played football but if you frame things from the People Magazine perspective it’s a different world.

To that end, I saw a tweet from rapper Bun B that got to me. It was about Lamar Odom who fights for his life in a Vegas hospital. His flight was described across entertainment based shows and I quote: ‘Kardashian Reality Star In A Coma’. Now I can’t quote Bun B directly but my feelings mirrored his. Kardashian reality star? No no no no.

Lamar Odom, unlike those for whom, fame is oxygen whose fame comes, in absence of accomplishment, his fame was earned as Six Man of the Year, as multiple NBA champion, as a result of his significant role with a Los Angeles Lakers team and being a beloved NBA teammate and peer. Everyone across the league it seems loved the man.

To read the tweets from the stars still in the league was to feel genuine anguish for a brother who has had an unspeakably difficult road and who has struggled mightily to find his footing post-NBA. Passed out in a brothel makes for a hell of a headline and I’m sure quite a juicy episode of TV but stripped of the foundation it’s just incredibly sad.

All of it.

A man whose dealt with so much loss unable to find his way whose unfortunate reality becomes a plot line in alleged reality. I understand not everyone watches sports, but Kardashian reality star?

His name is Lamar Odom. And we knew it long before he got married on a tv show that we don’t watch.

His name is Lamar Odom, people. Remember the words of SVP, and pass along this honest knowledge to your girlfriend, fiance, wife, awkward roommate, anyone that’s a fan of the reality show or the Kardashians as pop culture icons.

Put an end to entertainment’s hold on our personal lives and give the man the respect he deserves.

His name is Lamar Odom.